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Google Business Profile Grader

Answer 10 quick questions and get a score for your Google Business Profile. Find out what's costing you enquiries, and what to fix first.

Takes about 2 minutes · Built for UK trades & service businesses

Your business

Rate your Google Business Profile

Answer honestly, the more accurate, the more useful your score.

What Is a Google Business Profile Score?

Your Google Business Profile (GBP) is often the first thing a potential customer sees when they search for your trade in their area. A well-optimised profile brings in consistent local enquiries without spending money on ads.

This tool grades your profile across 10 key factors, from photos and reviews to category accuracy and posting frequency, and tells you exactly where you're losing ground.

Why Most Trades Have Weak GBP Profiles

These gaps are easy to fix, but most businesses don't know they exist. Google uses all of these signals to decide whether to show your profile to local searchers.

Who This Tool Is For

Built for UK trades and service businesses, plumbers, electricians, cleaners, builders, landscapers, mechanics, beauty professionals, and any local business that relies on enquiries from Google Search and Maps.

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Want Help Improving Your Google Profile?

A strong Google Business Profile brings in consistent local enquiries, without ad spend. We help UK trades and service businesses optimise their online presence.

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