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Website Ideas

What a website should do for a beauty business

Beauty clients pick on a feeling — clean, calm, clear. A simple website gives them the treatments, the prices, and an easy way to book, without the noise of social media.

What clients are actually looking for

A new client deciding between you and the salon down the road wants quick, calm answers — not a scroll through an Instagram feed.

What a simple beauty website needs to do

Calm, photo-led, and built around the booking. That's the whole brief.

Treatment menu with prices

Grouped by category. Duration and price next to each treatment.

Photos of your space & work

A few real shots of the room and recent treatments. Beats stock images every time.

Booking link

Fresha, Treatwell, your own booking page, or a simple enquiry form — whichever you already use.

Trust signals

Qualifications, insurance, hygiene — handled tastefully, not shouted.

Opening hours & location

Today's hours visible, map embed, parking note. Especially important on mobile.

Gift vouchers

A simple voucher option drives surprisingly steady extra income, especially around birthdays and Christmas.

Common questions

I already use Fresha / Treatwell — do I still need a website?

Yes — those platforms are great for bookings, but they're not where new clients find you. Your website is what shows up on Google, and it can link straight to your existing booking tool.

Should I show all my prices?

Yes. Hidden prices send clients to the next salon. They also save you replying to a lot of "how much?" DMs.

Isn't Instagram enough?

Instagram is great for showing work, but it's awful for "where are you, how much, how do I book?" A website handles all three in one tap and stays findable.

How long does it take to build?

About a week once you share your treatment list, prices, and a few photos.

Want to see this for your beauty business?

Share your treatment list and a few photos — I'll put together a free example so you can see exactly how it would look. No obligation.

Ask for a free example website

Or message me on WhatsApp · 07769 028475