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Online Presence Development / Martial arts & classes
Website Ideas

What a website should do for a martial arts club or class

Most enquiries to a club come from parents looking for their kid's first class. A clear website answers their three questions — when, where, how — before they ever need to call.

What new starters (and parents) are actually looking for

Whether it's a six-year-old's first taster or an adult looking to get fit, the questions are basically the same — and they want the answers up front.

What a simple club website needs to do

Make the free trial the star, and make the timetable easy to read at a glance.

Class schedule by age & level

Clear timetable — day, time, age group, venue. Avoid PDF-only schedules.

Free trial as the main button

"Book a free taster" everywhere. It's the lowest-friction way to get someone through the door.

Instructor bio & credentials

DBS, insurance, governing body, years teaching. Parents look for this carefully.

Photos / video from real sessions

Kids smiling, adults sparring safely. Show what the room actually looks like.

Location, parking, what to bring

Practical info for first-timers: where to park, what kit they need, where to wait.

Reviews from parents

A few short quotes from current members close the deal for hesitant new ones.

Common questions

I run from a hall and don't have a permanent gym — is a website still worth it?

Absolutely. Most clubs run from rented halls. A website matters more, not less, because it's where parents check you out before turning up to a venue they don't know.

Should I show prices on the site?

Yes. "Pay-as-you-go £X, monthly £X" filters out tyre-kickers and makes the free trial feel risk-free.

Can the site handle bookings for trials?

Yes — a simple form with name, age, and which class is usually enough. WhatsApp links work well too.

How long does it take to build?

About a week once you share your timetable, venues, and a few photos.

Want to see this for your club?

Share your timetable and a few session photos — I'll put together a free example so you can see how it would look. No obligation.

Ask for a free example website

Or message me on WhatsApp · 07769 028475